Mattel

Welcome to Mattel!

Join us in celebrating 80 years of creativity, play, and innovation with Mattel! As one of the leading toy manufacturers in the world, Mattel has been a cherished part of childhoods everywhere. With a commitment to quality and a passion for bringing joy, Mattel continues to inspire generations of kids and collectors alike.

Classic Brands and Iconic Toys

• Barbie®: Celebrate the iconic Barbie® dolls that have captured the hearts of millions. With diverse styles and careers, Barbie® empowers children to dream big and discover new worlds.
• Hot Wheels®: Experience the thrill of speed with Hot Wheels® cars and tracks! Known for their imaginative designs and exhilarating races, Hot Wheels® continues to be a favorite for car enthusiasts.
• Action Figures: Explore a wide array of action figures that bring beloved characters from movies, TV shows, and comics to life. Perfect for play or display, these figures celebrate Mattel’s rich history of storytelling.
• Fisher-Price®: Introduce the youngest generation to playtime with Fisher-Price® toys designed for early childhood development. Engaging and educational, Fisher-Price® products are trusted by parents everywhere.

Limited Edition Collectibles

Marking its 80th anniversary, Mattel offers exclusive limited-edition items that pay tribute to the brand’s legacy. From vintage-inspired Barbie® dolls to special collectible sets, these items are perfect for devoted collectors.

Classic Game Reboot

Enjoy a nostalgic experience with classic Mattel games like Uno® and Pictionary® that have entertained families for decades. Gather your friends and family for memorable game nights filled with fun and laughter!

Anniversary Merchandise

Celebrate this milestone with special anniversary merchandise, including apparel, accessories, and home décor featuring iconic Mattel imagery. Show off your love for the brand and commemorate 80 years of fun.

Community Engagement

Join in on the celebration! Mattel invites fans and collectors to participate in events, contests, and online activities commemorating 80 years of play. Share your favorite Mattel memories and be a part of the legacy.

Explore the world of Mattel today and join in the celebration of 80 years of imagination and innovation! With a rich history of beloved toys and timeless classics, Mattel is dedicated to sparking joy in children and adults alike.